Panoramix Global

"Consumer trend pioneers take it to the next beat."

I recently paid a visit to Club Entrepreneur to hear the co-founders of Panoramix Global (also founders of Iconoculture), Mary Meehan and Vickie Abrahamson present, World in Motion: Global Trends Shifting your Business. Needless to say, these are two, extremely knowledgable and highly respected women in the industry. I had been looking forward to it since the day I heard about it, so it's not at all suprising that I was just mesmerized by the duo. You KNOW I ignored my $30 plate of lovely fixins' and took diligent notes. Although it's safe to say that their whole presentation could be considered a highlight - I forced myself to pick a few..

Global Trends
Age
Values include: responsibility, legacy, happiness.
Every month, 800,000 people turn 65.
In 2009, grandparents spent a whopping $52 billion on their grandchildren.
Water
1/8 people in the world do not have access to safe water.
2.5 billion people live without a toilet.
By 2025, 1.8 million people will live where water is scarce.
The Connected Consumer
Mobile phones, internet, TV are accessible to 75% of the world.
More people have access to a cellphone than a toilet.
Women

Women control $20 trillion of the world’s consumer spending, and that figure could reach $28 trillion in the next five years. -Boston Consulting Group, 2009

Ethnicities

There are close to 1/4 muslims in the world.

50% of them are under the age of 25.

Employment

Jobs/industries that are prevailing through a tough economy:

1] Nursing

2] Home Health Services

3] Customer Service

4] Fast Food

The best part about the experience - I was able to shake their hands, look them in the eyes and sincerely thank them for being inspirations of mine. And, of course, exchange business cards..
For more about Panoramix Global and these two, amazing ladies, click here.